Bewise
INDUSTRY:
SaaS / Food & Hospitality
COMPANY:
BeWise (Ireland)
ROLE:
Product Designer (UI, Web Design, Implementation)
summary.
BeWise is a Brazilian-founded company based in Ireland that provides white-label applications for restaurants. Their goal is to empower hospitality businesses with customizable digital tools. I was responsible for designing and developing their institutional landing page using Framer, delivering a fast, responsive, and easy-to-maintain website tailored to both the product and the internal team’s capabilities.
challenge.
Build a modern, responsive landing page with a strong first impression
Use a no-code/low-code solution that allows the team to manage updates independently
Align visual identity with the brand’s growing presence in the European restaurant tech market
goal.
Design a clean, modern, and mobile-friendly experience
Optimize performance and accessibility
Deliver a low-maintenance, scalable solution with intuitive content editing
Launch quickly to support business development and client acquisition
solution.
Designed and implemented the entire landing page using Framer, applying a component-based and modular approach
Structured the page with clear sections: hero, features, product screenshots, use cases, testimonials, and contact
Ensured accessibility best practices and responsive layout across breakpoints
Applied SEO-friendly markup and structured metadata for better visibility
Handoff included documentation for easy internal maintenance
result.
Successful handoff with a fully functional, easy-to-edit landing page
Improved brand credibility through a sleek, professional interface
Enabled the BeWise team to make content and layout changes without developer support
Laid the groundwork for future product showcase pages within the same system
💡 What I Learned
This project reinforced how powerful low-code tools like Framer can be for small teams — enabling fast delivery without compromising on design quality. It was also a valuable exercise in designing with scalability and maintainability in mind, ensuring non-designers could easily manage the site moving forward.
